Direct Selling Business Presentations

Home Party Plan Presentation Tips

There are many different types of selling in the marketplace today. Whether it is in a retail store, house to house, on the Internet, or with home parties, the basic principles have not changed over the years. To be successful there are many factors involved and that is why direct sales training is a good idea, especially if one wishes to improve their techniques, learn new tips or are new to the business.

With today’s economy, many people are trying to earn extra income. As a result, some are going to the Internet or to direct marketing companies who have a product and engage a person as a private contractor to sell their goods. This has been especially effective for those who have home parties and invite guests in to view the product firsthand. Having personal contact in a comfortable location leads the potential buyer to feel at home and avoid the pressure of direct selling. Having some refreshments and small prizes also adds considerably to the atmosphere.

Training From Your home party Corporate Headquarters

There are a number of excellent home party companies which specialize in this kind of training. The headquarters which provides the product, for example, will often have representatives available to personally disclose techniques and selling ideas that have proven effective over the years. Many have found that presenting the products in their home has been very successful.

Direct selling involve many things that have proven effective over the years. The basic premise is that one must be ethical, believe in what is being sold, and be able to stand behind the product. With this foundation in place one is ready to proceed with training to be a successful sales person.

When trying to present one’s products to others in a direct sales setting, knowing how to present a knowledgeable and clear picture is essential for success. Know the product or program, have all the facts, and present them in a manner that is clear, concise and understandable. There is nothing worse than attending one of these home show and hear someone reading from a piece of paper. Being able to make an effective presentation which involves potential buyers, and knowing the answers to any questions that might be asked, are essential for success.

With the proper home party training it is possible to learn how to work on one’s strengths to develop a way of making a presentation that is instinctive, giving one the appearance of confidence and trust in their product. Selecting the correct program and having the guidance of someone knowledgeable in the field makes it possible to move forward toward success. Once trained, someone in the home party business will be able to establish themselves as a base for people to come back to when more of the product is needed.

In addition, recruiting others to also sell the product will, over time, increase the business considerably with extra pay. A good party plan business takes advantage of the ability to make money at the show or home party but also by growing a sales team and teaching them how to do the same.

Improve Your Presentation Skills: Crisis Communication in Emergency Situations

Crisis communication is a vital part of not only our presentation skills, but of our leadership skills as well. A crisis situation creates uncertainty, leading in some cases to panic. So you need a crisis communications plan to deal with anyone who will be concerned if your group has a major problem, and those problems can range from an unexpected drop in stock prices to a bad production run, product recall, environmental spill, legal problem, critical accident, bankruptcy or natural disaster.

While each of these emergencies benefit from unique handling, the idea in this article is to give you some general approaches which will help you to develop and improve your presentation skills for a crisis situation.

Essential Elements

First and foremost, your role is to reassure your immediate listeners and others who may be significantly affected by the emergency. Here are a couple of suggestions:

Get the word out as quickly as you can to as many affected people as you can.

That means that for at least one person, this has to be top priority when disaster strikes. It is useful to have a backup person somewhere else or with another organization if there is a small staff on the scene.

The Air France crash in Toronto is an example of where this could have been useful. The entire local staff went out to help rescue passengers, but it meant that people waiting to greet people who were on the plane had no one to turn to for information or reassurance. Despite the positive outcome of the situation, the company received a strong negative reaction for the lack of a spokesperson.

Most crisis situations are fraught with a lack of information, or worse, a mix of real and disinformation. So when we say “Get the word out,” don’t jump into the latest rumour you have heard.

Even though your listeners may be frantic for facts, they still appreciate you telling them what you are doing to find those facts if you don’t yet have them. “We are looking into it” is more likely to incense than reassure. Tell them, “Our hydraulics engineer is testing the pressure to determine a safe level,” or “The vice-president will meet with all managers and union leaders on October 1 to determine a back-to-work strategy.” Now they have something to sink their teeth into.

Be empathetic.

This is truly the time to “walk a mile in someone else’s moccasins.” Whether it’s a random case of product-induced illness or a full-scale natural disaster, people are fearful. They are often exhausted, uncomfortable and angry.

Use a lot of inclusive language (we, us, our). Indicate that you are aware of their collective uncertainty, discomfort or loss, and that your primary intent (along with that of your organization) is to ease their concern as much as you can and as soon as you can.

As part of the overall corporate, association, governmental or political risk management plan, select the people who can best convey reassurance and empathy. Is that you?

If you have nothing else to offer, provide basic human compassion.

Patience, at this time, is truly a virtue.

Give your statement and then allow people to ask questions, even if you have already answered what they ask or are not able to supply the answer they need.

Unless the resolution of the crisis is something your organization can control and knows exactly how to do it, don’t outline specifics of what you plan to do. Simply indicate time frames for steps to resolve it.

Be flexible.

Every situation is unique. An experienced presenter, you know that each audience member deserves a tailored approach. This is especially true in crisis situations.

Plan ahead.

Even if your organization has no formal crisis communications plan, take a look at the possible situations which would call on you to reassure people, then plan ahead.

Improve your presentation skills and your ability to cope with unexpected situations by following our tips for crisis communication. Such situations give you the opportunity to either cause outrage or to display your formidable leadership and presentation skills. Choose the latter options, and with a solid crisis communications plan, your team should be able to handle any situation.

Great New Ideas For Special Touches On Holiday Presents

As anyone who knows me can attest, Christmas is my favorite holiday. I begin shopping for gifts on December 26, scooping up bargains throughout the months. By late summer, everything on the gift list has been purchased, allowing me to relax. Some of my best Christmas ideas have come to me while out cruising the mall looking for that perfect gift.

Many of us have more products than we know what to do with, making it difficult to create a wish list. Homemade gifts are often more used and cherished than those purchased in a store so I make gifts for people I know best. I make soap in cute shapes for the children in the family, baked treats for grandma and grandpa, and beautiful ornaments for my aunt who seems to have everything.

Wrapping often makes even the most basic present more elegant. All of my packages feature tissue paper with designer patterns and ribbons with custom messages. Recipients love the cute messages I get inscribed on the ribbon and they often save the decoration to reuse the following year. When I organize the work holiday party, I wrap favors in boxes with our corporate imprint. Everyone is always impressed by the quality of the container and imprinted logo.

Holiday parties are always a fun time and I learned that activities sometimes make the event more fun. When it is my turn to hold the holiday festivities, I bake a gingerbread house and let everyone decorate it with candy canes, gumdrops, and frosting. Decorating the Christmas tree is another event that guests enjoy and since we have our holiday dinner on Christmas Eve, the ceremony is particularly meaningful. Guests string the lights, outfit the tree with my ornaments, and delight when the tree is lit.

Though I do not claim to be a creative genius, I have learned to make my own Christmas wreaths and garland and often sell these at local school or charity fairs. People seem to love the different styles and colors, purchasing several items to give as gifts. If they realized how easy these were to make, they might think twice about buying from me!

One idea I plan to implement this coming year is a neighborhood decorating contest. We live near the town center so it should not be difficult to get some retailers to donate prizes. Everyone already seems eager to participate and our neighborhood will look so fabulous that this event should become a tradition.